Cocos makes a popular 2D game development engine for mobile titles, and today the Chinese company is announcing Cocos Play, a new platform that lets any app developer embed hyper-casual games in their apps.
Using the Cocos Creator game engine, developers can create the hyper-casual games and embed them in a mini-app game center, which is included in any app. Cocos also owns Cocos2d-x, the largest open-source game engine, used primarily to make mobile games.
Cocos Play is a new platform that allows any app developer to include a customized mini-app game center inside their app, allowing for new monetization opportunities that have been proven to improve retention as well as customer loyalty to the app with rewarded play built into the service.
Companies such as WeChat, Facebook, Samsung, Vivo, and OPPO have already found success using the Cocos Play technology, and now the company is taking the next step by allowing all developers the same opportunities to create a game center for their app. More Short Game News.